Definition

Describing something that has not been used or taken advantage of yet.

Example

The company is exploring untapped markets to expand its business.

Conversation

I was reading about some untapped markets that could really grow.

That sounds interesting! What kind of markets are they?

Mainly in technology and renewable energy, which is surprising.

Yeah, those areas definitely have untapped potential.

Synonyms & Antonyms

Root Explanation

Untapped → It is formed from the prefix "un-" (meaning not) and the root "tapped" (from Old English "tæppan", meaning to draw off liquid). The word "untapped" means not drawn off or not utilized, often referring to resources that have not been exploited or used.

Memory Tip

Think of something that has not been 'drawn off' ('tapped') — the 'un-' means not, so 'untapped' refers to resources that are still available and unused.

Visually Confused Words