Definition

To promote or advertise something, often in an aggressive or brazen manner.

Example

The company decided to tout its new product at the trade show.

Tense Forms

Conversation

Have you noticed how some vendors tout their products so aggressively?

Yeah, it's hard to ignore them sometimes!

I wonder if it actually helps them get more customers.

It might, but it can also be really off-putting.

Synonyms & Antonyms

Definition

A person who provides information about racehorses and their chances of winning, often selling this information to people who bet on races.

Example

The tout gave me tips on which horses to bet on for the big race.

Conversation

Did you hear about the new tout in town?

Yeah, I heard he has some insider tips on the races.

I wonder if he really knows what he's talking about.

Definition

To promote or advertise something in a way that is enthusiastic or aggressive, often to persuade others to buy or support it.

Example

The company is touting its new product as the best on the market.

Tense Forms

Conversation

I heard that new app really touts the best restaurants in town.

Yeah, I downloaded it yesterday, and it's pretty useful!

I might try it out too, especially if it helps me find good food.

Root Explanation

Tout → The word 'tout' originates from Middle English 'touten', meaning to boast or to praise. It is derived from the Old French 'touter', meaning to shout or to cry out. The word describes the act of promoting or praising something loudly or enthusiastically.

Memory Tip

Think of someone 'shouting' or 'crying out' to promote something — that's why tout means to boast or promote.

Visually Confused Words