IPA: /ˈtɑːɡɪt/
KK: /ˈtɑrɡɪt/
A goal or objective that someone aims to achieve.
The team set a target to increase sales by 20% this year.
To aim at something or to set a goal to achieve.
The company decided to target a younger audience with their new advertising campaign.
Past: targeted
Past Participle: targeted
Target → The word 'target' originates from the Old French 'tergette', which means a small shield or a mark. It refers to a specific object or goal that one aims at, derived from the idea of aiming at a shield or mark.
Think of a small shield ('tergette') that you aim at — that's why 'target' means something you aim for.