IPA: /ˈstɔːriˌtɛlɪŋ/
KK: /ˈstɔːriˌtɛlɪŋ/
The act of telling or presenting stories, often involving creativity and imagination.
Her storytelling captivated the audience and brought the characters to life.
Storytelling is formed from "story" (from Old French *estorie*, meaning a narrative or account) and "telling" (from Old English *tellan*, meaning to relate or recount). The word refers to the act of relating or recounting a narrative or account.
Think of someone 'relating' a 'narrative' — that's what storytelling means.