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reclame

Intermediate (B1)

IPA: /rɪˈkleɪm/

KK: /rɪˈkleɪm/

noun
Definition

A term used to describe a gift or something that is used to attract attention, often in a dramatic or public way.


Example

The artist received a reclame for her outstanding performance at the festival.


Conversation
Sloth A
Did you see the new movie that got a lot of reclame recently?
Sloth B
Yes, everyone is talking about it!
Sloth A
I heard the cast did an amazing job to earn that reclame.
Sloth B
Absolutely, it’s great to see such talent getting recognized.

Synonyms & Antonyms
Synonyms
advertisement
promotion
publicity
Antonyms
disregard
neglect
scorn
Root Explanation

Reclame → It originates from Old French 'reclamer' (meaning to call back or demand). The word 'reclame' refers to a demand for something, often in a formal context.

Memory Tip

Think of 'calling back' or 'demanding' something, which helps you remember that 'reclame' is about making a formal request.

Visually Confused Words
reflame
reblame
clame
preclaimer
relament
preclaim
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