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promotional

Intermediate (B1)

IPA: /prəˈmoʊʃənl/

KK: /prəˈmoʊʃənl/

adjective
Definition

Related to activities that are intended to increase sales or public awareness of a product, service, or event.


Example

The company launched a promotional campaign to attract more customers.


Conversation
Sloth A
Did you see the new promotional offer at the bookstore?
Sloth B
Yeah, I heard they’re giving 20% off all fiction books!
Sloth A
That's such a great deal; I might go grab a few novels.
Sloth B
You definitely should! Those promotional sales are hard to resist.

Synonyms & Antonyms
Synonyms
advertising
marketing
publicity
Antonyms
unpromotional
noncommercial
unadvertised
Root Explanation

Promotional → It is formed from "promote" (from Latin "promovere", meaning to move forward or advance) and "-al" (meaning relating to). The word "promotional" refers to something that is related to the act of promoting or advancing a product or service.

Memory Tip

Think of 'promote' as moving something forward, and the '-al' indicates it's related to that action. So, promotional means related to advancing or advertising something.

Visually Confused Words
proportional
motional
provocational
propositional
pronational
probational
commotional
unproportional
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