Definition

A clever or deceptive action used to gain an advantage or to trick someone.

Example

The team's latest marketing ploy attracted a lot of attention.

Conversation

Did you hear about his latest ploy to win the game?

Yeah, it was pretty sneaky but clever!

I think that kind of ploy might backfire on him, though.

True, sometimes those tactics can be risky.

Synonyms & Antonyms

Root Explanation

Ploy originates from the Old French word 'ployer', meaning to fold or bend. The word refers to a tactic or maneuver, often implying a clever or cunning strategy.

Memory Tip

Think of 'folding' or 'bending' a plan to make it work better — that's why a 'ploy' is a clever tactic.

Visually Confused Words