Definition

To fill something with too much of a substance or quality, making it overly full or excessive.

Example

The market became oversaturated with similar products, leading to decreased sales for everyone.

Tense Forms

Conversation

I think we need to be careful not to oversaturate our marketing campaign.

Yeah, too many ads can actually turn people off.

Exactly! It's all about finding the right balance.

For sure. Quality over quantity is key.

Synonyms & Antonyms

Root Explanation

Oversaturate → It is formed from "over-" (meaning excessively) and "saturare" (from Latin, meaning to fill or soak). The word "oversaturate" means to fill or soak something excessively beyond its capacity.

Memory Tip

Think of 'over' meaning excessively and 'saturate' meaning to fill or soak — this helps you remember that oversaturate means to fill something too much.

Visually Confused Words