IPA: //nɔːrˈmeɪtɪvnəs//
KK: /nɔrˈmætɪv/
The quality or state of establishing standards or norms that guide behavior or expectations.
The normativeness of the new policy was debated among the committee members.
Normativeness → It is formed from "norm" (from Latin "norma", meaning a standard or rule) and "-ativeness" (a suffix indicating a quality or state). The word "normativeness" refers to the quality of being normative or establishing standards.
Think of a 'standard' ('norm') that describes a certain 'quality' ('-ativeness') — this helps you remember that normativeness is about the quality of setting standards.