IPA: /nɒnˈnɔːmətɪv/
KK: /nɑnˈnɔrmətɪv/
Describing something that does not conform to established standards or norms.
The artist's work is often seen as nonnormative, challenging traditional ideas of beauty.
Nonnormative → It is formed from "non-" (meaning not) and "normative" (from Latin "normativus", meaning establishing a norm or standard). The word "nonnormative" refers to something that does not conform to established norms or standards.
Think of 'non-' meaning not, and 'normative' relating to a standard — so nonnormative describes something that is not standard or does not follow the usual rules.