IPA: //ˌnɒn.kənˈfɔː.mɪ.ti//
KK: /nɑnˈkənˌfɔr mə ti/
The act of not following accepted rules or standards, often in a way that shows disagreement or individuality.
Her nonconformity in fashion choices made her stand out in a crowd.
Nonconformity → It is formed from "non-" (meaning not) and "conformity" (from Latin "conformare", meaning to shape or form together). The word describes a state of not conforming or not adhering to established norms or standards.
Think of 'not' ('non-') following the rules of 'shaping' or 'forming' ('conformity') — that's why nonconformity means not following the usual standards.