IPA: /ˈɡjuːɡɔː/
KK: /ˈɡuːˌɡɔː/
An ornamental object that is often small and not very valuable, usually used for decoration.
She collected gewgaws from her travels around the world.
Gewgaw originates from the Middle English 'gewgaw' (meaning a showy trinket or bauble), which is likely derived from the earlier 'gaw' (meaning to stare or gaze). The word refers to something that is gaudy or ornamental but lacks real value or utility.
Think of a shiny trinket that catches your eye ('gaw' means to stare) but is ultimately just a showy decoration without real worth.
No commonly confused words.