Definition

The process of creating a unique name, design, or symbol for a product or service to make it easily recognizable and distinguishable from others.

Example

The company's branding helped it stand out in a crowded market.

Conversation

Have you thought about the branding for your new business?

Yeah, I'm trying to come up with a good logo and color scheme.

That's smart! Good branding can really make a difference.

Absolutely, I want people to remember my brand easily.

Synonyms & Antonyms

Definition

To create a unique name, design, or image for a product or service in the minds of consumers.

Example

The company is branding its new line of eco-friendly products to attract environmentally conscious customers.

Tense Forms

Conversation

Have you ever thought about how companies are branding themselves lately?

Yeah, it’s fascinating how they create their image.

I feel like effective branding can really make a difference in sales.

Root Explanation

Branding → The word 'branding' comes from the Old Norse word 'brandr', meaning to burn, which refers to the practice of burning a mark onto livestock to identify ownership. The suffix '-ing' indicates the action or process of doing something. Thus, 'branding' refers to the process of marking or identifying a product or company.

Memory Tip

Think of the act of 'burning' a mark to identify ownership — that's how 'branding' relates to marking a product or company.

Visually Confused Words