Definition

The period when a radio or television program is being shown or heard.

Example

The show will air during prime airtime on Friday nights.

Conversation

Did you hear when our favorite show is getting airtime?

Yeah, I think it’s scheduled for Friday night.

I can't wait; it always has the best episodes during its airtime.

Absolutely! I’ll make sure to set my reminder.

Synonyms & Antonyms

Root Explanation

Airtime is formed from "air" (from Old English "aer", meaning the atmosphere or sky) and "time" (from Old English "tima", meaning a period or duration). The word "airtime" refers to the time allocated for broadcasting in the air, particularly in radio or television.

Memory Tip

Think of 'air' as the atmosphere where broadcasts happen and 'time' as the duration allocated for those broadcasts. This helps you remember that 'airtime' is the time spent broadcasting in the air.

Visually Confused Words