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adware

Intermediate (B1)

IPA: /ˈæd.wɛər/

KK: /ˈædˌwɛr/

noun
Definition

A type of software that shows advertisements while it is being used, often provided for free to help cover costs.


Example

Many free applications come bundled with adware that displays ads during use.


Conversation
Sloth A
I just downloaded this new app, but it keeps showing ads everywhere.
Sloth B
Yeah, that's probably because it's free; it might have some adware in it.
Sloth A
I didn't think about that! Should I delete it then?
Sloth B
Not necessarily, just be careful with those types of apps.

Synonyms & Antonyms
Synonyms
malware
spyware
bloatware
Antonyms
utility
software
application
Root Explanation

Adware is formed from "ad-" (meaning towards or in favor of) and "ware" (from Old English "warian", meaning to be cautious or to guard). The term refers to software that is designed to display advertisements, thus being in favor of advertising.

Memory Tip

Think of software that is 'in favor of' ('ad-') showing advertisements, which is what adware does.

Visually Confused Words
aware
hardware
adarme
ware
dare
adar
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