Definition

The activity of promoting products or services to the public through various forms of media, often by using paid announcements.

Example

The company's advertising campaign was a huge success, increasing sales significantly.

Conversation

Have you seen the new trends in advertising?

Yeah, they're really creative these days!

I think it's fascinating how advertising influences our choices.

Absolutely! It makes you think about what you really want.

Synonyms & Antonyms

Root Explanation

Advertising → It is formed from "ad-" (meaning to) and "vertere" (meaning to turn). The word refers to turning attention towards something, typically a product or service, to inform or persuade.

Memory Tip

Think of 'turning' attention 'to' something — that's why advertising means to draw attention to a product or service.

Visually Confused Words