Definition

A person or company that promotes products or services to attract customers.

Example

The advertiser created a compelling campaign to promote the new product.

Conversation

Did you hear about the new advertiser in town?

Yeah, I saw their ads everywhere!

I wonder what kind of products they will promote as the main advertiser.

Hopefully something interesting — I'm always looking for new brands.

Synonyms & Antonyms

Root Explanation

Advertiser → It is formed from "ad-" (meaning to) and "vertere" (meaning to turn). The word refers to someone who turns attention to something, typically for the purpose of promoting or selling.

Memory Tip

Think of someone who 'turns' attention 'to' a product or service — that's what an advertiser does.

Visually Confused Words